This basic plan to use digital tools to help win an election comes from Chapter Six of How to Use the Internet to Change the World – and Win Elections [2020 Edition]. For details on any of the campaign activities described below, check out the book! See also the Big Trends chapter, parts...
Read More »Yesterday I chatted with Gray TV’s Jillian Angeline about the Arizona Senate race and voter turnout, and a point I raised made it into the final segment. While many voters will be reluctant to open their doors to campaign volunteers in a pandemic, and campaigns themselves reluctant to ask...
Read More »In Campaigns & Elections this week, I explore a big question: what will a post-pandemic political campaign look like? My answers aren’t quite as far out as January’s predictions for the next decade, but they should give you a few ideas to chew on. What does media-buying look like...
Read More »Perhaps you’ve heard of the Peter Principle, the notion that competent people rise in their jobs until they reach a point where they DON’T know what they’re doing. I.e., they’re promoted to the level of their incompetence. Did the opposite happen to now-former Trump...
Read More »While Epolitics.com was well into its post-election hiatus in December, I awoke briefly from an editorial slumber to write in Campaigns & eletions about the strange year political data had in 2016. My definition of “data” was inclusive: the piece wove the DNC VoteBuilder data...
Read More »Yesterday we looked at Donald Trump’s sophisticated Facebook infrastructure, which included targeted “dark posts” and an impressive program to recruit supporters and test content on a massive scale (175,000 variants in one day!). But Hillary Clinton was no slouch on the digital...
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