Top photo: George Floyd memorial in Minneapolis. By by Lorie Shaull via via Wikipedia. Despite a pandemic, Americans gathered in vast numbers over the past few weeks to protest the deaths of George Floyd and other people of color at the hands of police. Without social media, though, those streets...
Read More »Facebook just announced that it will start allowing users to opt out of political advertising, though it hasn’t yet said when or how. Will this decision cripple digital campaigning in a presidential election year? First question: how many people will actually turn off political ads if given...
Read More »As Americans struggle with a pandemic that’s put millions out of work and killed more than 100,000 of us so far, President Donald Trump has chosen to launch a war against a social-media company. Of course, we already know who’ll lose, and it is us. Trump and Twitter’s fates have...
Read More »Top photo: a good mask will scare the coronavirus away, or so I hear As America shuts down public events, limits handshakes and learns to practice “social distancing”, how can political campaigns and advocacy organizations adapt to the coronavirus? As we discussed last week, one...
Read More »Over the weekend, Politico’s David Siders examined the coronavirus as a wild card for political campaigns. Let’s focus on one possible effect: will the virus drive candidates out of the real world and onto the internet? Most political campaigns spend a far smaller percentage of their...
Read More »New Epolitics.com contributor! Brent Merritt is a digital strategy consultant at Metric Communications, LLC. Check out his recommendations for list-building via digital ads below, and when you’re done, be sure to browse past Epolitics.com articles on the same topic. Take it away, Brent:...
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