With elections in Virginia, New Jersey and a handful of other U.S. locales coming up fast, let’s look at a sample digital outreach plan for a 2023 political campaign. The example below includes a slew of good options for campaigns, though not...
This summer, I got to lead several digital ad trainings aimed at Democratic political campaigns and nonprofit advocacy organizations. Though the sessions at times covered similar tools and tactics, each training had its own emphasis and its own...
Back before the midterm frenzy kicked in, I had the pleasure of joining NGP VAN‘s Craig Grella for an hour-long talk about digital list-building. Just about every campaign or advocacy organization needs to build a supporter list, whether...
As mentioned in today’s NGP VAN webinar on effective and ethical list-building for politics and advocacy, here are a few resources from Epolitics.com and my monthly pieces in CampaignsandElections.com. Much more from epolitics.com in the weeks...
New Epolitics.com contributor! Chuck Westover is the founder of Next Level Digital, where he continues more than two decades of fighting for progressive policy solutions and electing Democrats at the local, state, and federal level. He joins us...
If you heard a distant roaring sound on Wednesday, it was probably the collective sigh of relief from every digital political consultant in the United States. Around mid-day, Facebook sent an email to political ad agencies announcing that it was...
Quick to capitalize on the New York Times’s revelation that Donald Trump has paid little or no income tax over recent years, the Biden/Harris campaign has launched its own Trump Tax Calculator. Enter the top-line number from your tax bill, and...
Axios reports today (via PoliticalWire) that Trump 2020 will spend “in the high seven figures” on digital advertising this week tied to the Republican Convention. Ads will run on Facebook, Google properties and streaming services, and...
New Epolitics.com contributor! Brent Merritt is a digital strategy consultant at Metric Communications, LLC. Check out his recommendations for list-building via digital ads below, and when you’re done, be sure to browse past Epolitics.com...
Congratulations to Andrew Yang! As of Monday, his campaign had raked in over $1 million in donations and at least 450,000 new email subscribers since he announced his Universal Basic Income giveaway (ten lucky winners will take home $1000 per month...