Could Facebook’s new rules for political advertising actually encourage more of it? This idea came up in a discussion with the team at DSPolitical a few weeks ago, and I explored it in detail in my most recent Campaigns & Elections piece. The gist: before the new rules took effect, your...
Read More »Headed soon to a phone in your hands? Augmented reality advertising. First question? What does that even mean. As Christina Bonnington explains in Slate, commercial brands are already experimenting with ads designed to draw people into the world of their products via cellphone cameras: In your...
Read More »Now online by popular demand! Check out the slides from the digital advertising presentation Emily Gittleman and I delivered at Netroots Nation this morning. For more info, follow up with us individually — I’m on Twitter as @epolitics, and she’s @emilygit. Creative Digital &...
Read More »In the last six weeks, it seems like not a day goes by that we don’t see a big change announced by Facebook or Twitter. It’s a lot to keep track of, so we’ve decided to start doing Platform Update Notes on Fridays starting today [Ed note: on Beth’s Becker Digital...
Read More »Facebook banned data firm Cambridge Analytica from its social network on Friday. Their crime? Failing to delete a data set gathered via a Facebook app in 2014 that they’d agreed to destroy — including information from possibly 50 million Facebook users. Since Brexiteers and the 2016...
Read More »New Epolitics.com contributor! Though I know him from his Campaigns & Elections days, Jordan Lieberman now serves as the political and public affairs lead for Audience Partners, an Altice Company. Have we reached Peak Cookie? Political advertisers need to know. This post first appeared on Ad...
Read More »
