The Post continues to do my job for me! Jeffrey Birnbaum has a K Street Condidential piece today on the mechanics of using online ads to build a grassroots activist list. He ventures into the cubes at Democracy Data & Communications to watch as...
[Click here for more about political microtargeting.] If you’re a regular e.politics reader, you know I’m crazy for microtargeting and niche marketing. The Washington Post turns out to have some frankly amazing tools for zeroing in your...
The revolution is upon us, and you have nothing to lose but your clothes. According to the LA Times, French fashion brand Shai is using porn in online video ads — and layering links to purchasing info directly into the video. Now, I...