Regular Epolitics.com contributor and online fundraising pro Laura Packard joins us again with some key best practices to help you optimize your digital giving campaigns. Laura and her PowerThru Consulting colleagues have learned these lessons...
In which regular contributor Laura Packard wraps up your list-building options for the New Year in a nice holiday bow. Read her past articles for Epolitics.com, and note that this piece first appeared on the PowerThru Consulting blog. We’ve...
Photo courtesy Wikipedia Hi folks, Quick Hits is off this week, but our friends over at the Campaign Workshop have posted a nice alternative to our usual Friday reading list: they’ve pulled together links to some of the best Get Out The Vote...
Great advice from regular Epolitics.com contributor Laura Packard. This post first appeared on the PowerThru Consulting blog. Election Day is less than a week away (although with runoffs, who knows!). Say you still have some funds, but hardly any...
In which our late-summer languor smacks right into reality. Social media has given black people in Ferguson what the police cannot. C.f. The Night Social Media Exploded Over Ferguson and Watch: The Night Social Media Lit Up as Violence Flared in...
Epolitics.com contributor Jesse Bacon follows up on his earlier post about email acquisition with some insight into a key question: which acquisition channels yield the best donors? This piece also appeared on the PowerThru Consulting blog. Drew...
New guest author Drew Hudson — a colleague of longtime contributor Laura Packard at PowerThru Consulting — whips out some math to help figure out the real value of an email welcome series. This article first appeared on the PowerThru...
New guest author! Jesse Bacon works with our friend Laura Packard at PowerThru Consulting, and in the article below (first published on PowerThru’s blog), he wades into the Great Debate…about email acquisition channels. If you’re a...
Guest article! The latest from PowerThru’s Laura Packard, originally published on the PowerThru blog. Say it’s time for your organization to do a website redesign, or your campaign needs a new website for the campaign launch or post...
Guest article! Chris Casey writes on the 20th Anniversary of the first Congressional website, which he helped bring to life. This article first appeared on June 2, 2014 on Casey.com. UPDATE: check out screenshots from this and other early 90s Ted...