Facebook banned data firm Cambridge Analytica from its social network on Friday. Their crime? Failing to delete a data set gathered via a Facebook app in 2014 that they’d agreed to destroy — including information from possibly 50 million...
Brad Parscale was the first pure-digital consultant to run a major presidential campaign. The result? A campaign that prioritized online outreach over television ads. As he put it in his recent 60 Minutes interview, “Twitter was how he talked...
Update: a couple of astute readers have noted that Clinton team may have turned down embeds because they already had former Facebook employees on staff, and that they would have worked closely with Facebook’s technical team. An excellent...
Most political campaigns pinch pennies — if they can find a way to save a few bucks on voter outreach, they usually will. That’s one reason “addressable” advertising has become popular in the past five years, particularly at...
New Epolitics.com contributor! Brendan Finucane is CEO of Ecanvasser, a political campaign technology based in Ireland. For more on data-protection in Europe, see Yussi Pick’s earlier piece on the death of safe harbor. Imagine a scenario in which...
You might have missed the news in the never-ending blizzard of Trump-related stories, but digital politics now has a role in the investigation about possible ties between his campaign and the Russian government. Specifically, members of the now...
When Hillary Clinton took the stage yesterday at a Recode conference, she also took the opportunity to blame DNC data for her loss last year, as Aaron Blake reports in the Post: I set up my campaign and we have our own data operation. I get the...
Cool stuff on the digital advertising front today: the Montana Democratic Party is using DSPolitical’s voter models and targeting ability to put ads like this one in front of Montana voters who could lose health coverage if Republicans repeal...
New contributor! This post comes to us from Mike Smith, CEO of GreenSmith Public Affairs, LLC in Reston, Virginia. Guess what: you’re leaving a trail of digital breadcrumbs wherever you go, and political marketers know it. When you sign-on to...
While Epolitics.com was well into its post-election hiatus in December, I awoke briefly from an editorial slumber to write in Campaigns & eletions about the strange year political data had in 2016. My definition of “data” was...