As the presidential options for our Republican readers expand by the day (Romneys and Bushes and Pauls, oh my), let’s talk staffing. Specifically, digital staffing: every serious presidential campaign will need at least a digital director, and...
Here’s a tip from Facebook’s Crystal Patterson, delivered in a Rootscamp session in December: try posting some of your Facebook content in the evening, when many Americans now watch TV with second (or third) screens close at hand...
Yesterday’s hacking of a U.S. military Twitter feed and YouTube page may not be militarily significant in any material way, but it IS a classic act of war…of the psychological variety. The hackers (presumably associated with the...
Check out last week’s top 10 over-performing Facebook posts, from the several hundred progressive groups followed by our friends at CrowdTangle. Of note this week: a lot of Pages recycling good content from other groups. One for all, and all...
Check out last week’s top 10 over-performing Facebook posts, from the several hundred progressive groups followed by our friends at CrowdTangle. A special note to our readers-via-email: be sure to click through to the online version of this...
Check out last week’s top 10 over-performing Facebook posts, from the several hundred progressive groups followed by our friends at CrowdTangle. Of note this week: a LOT of year-end talk that a certain President may be just a bit under...
Enough good reading about internet politics and advocacy to keep us busy until the New Year’s hangovers fade. [Image: Deep Impact probe comet collision. Boom!] The Kochs eclipse the RNC: Meet the guys behind the right’s best data shop...
On Monday, the Times’s Derek Willis wrote up a fascinating Facebook experiment in multi-channel fundraising. The goal? To show if Facebook ads could increase donations from a political campaign’s email list. The method: Have two...
Check out last week’s top 10 over-performing Facebook posts, from the several hundred progressive groups followed by our friends at CrowdTangle. A special note to our readers-via-email: be sure to click through to the online version of this...
Targeted online political advertising is only for the big dogs — true or false? A year ago, largely true: except for specialized outlets like Facebook, Twitter and Google, providers generally required campaigns to slap down a minimum of five...