Also check out the follow-on article, “Facebook Engagement is NOT an End in Itself.” We’ve covered this trend before, but look to for it to accelerate in the New Year: Facebook pay-to-play. Remember all that time, energy and (quite...
2014 starts tomorrow! Are you ready? Let’s check: how’s your online communications infrastructure? Your content strategy? Your advertising targeting plan? Your social media outreach strategy? Your plan for list-growth? Fundraising...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 500 progressive groups followed by our friends at CrowdTangle. Of note this week: a fundraiser makes the list! Also note: the same content reposted and working...
With the year-end online fundraising blitz still in full effect, let’s look at a clever way to hijack the lists of some of those groups now filling our email inboxes to the brim. I don’t remember who taught me this one (I think I heard...
2013 is damn near done, but the 2013 fundraising season sure isn’t: I received six emails this morning alone from Democratic party committees and individual candidates, plus a couple of messages from nonprofits (on top of a slew of others late...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 500 progressive groups followed by our friends at CrowdTangle. Of note this week: marriage equality + some weirdly intense hate for Al Gore. If you’re...
Howdy folks, with 2013 slipping fast into our past and the American political world deep in a holiday slumber, here’s my last request of you for the year: if you’ve read the new ebook, would you please write a short review of it on...
Christmas is coming up fast! Time for some last-minute gift-buying for the political junkies/nonprofit folks on YOUR list. The books below would be a great addition to any political/advocacy communicator’s bookshelf, and many of them are...
Busy week here in the e.politics bunker! Let’s end it with a fine set of Quick Hits. Facebook rolls out Donate button. “Gee thanks,†sigh charities. C.f. details about the program and Facebook’s New Donate Button: Good or Bad for...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 500 progressive groups followed by our friends at CrowdTangle (delayed by one day this week due to technical issues. Of note this week: snow in Egypt and...