Hi folks, earlier today I published an article on Huffington Post about prepping for 2016…yes, 2016. If Hillary Clinton IS actually going to run for president in two years, what’s the most important thing she should be doing right now...
The following is an excerpt from the new ebook, “How to Use the Internet to Win in 2014: A Comprehensive Guide to Online Politics for Campaigns & Advocates”, available in the Amazon store for the Kindle e-reader and as a PDF here on...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 500 progressive groups followed by our friends at CrowdTangle. Of note this week: Welcome, Senator Warren! If you’re reading this article via email, click...
The following is an excerpt from the new ebook, “How to Use the Internet to Win in 2014: A Comprehensive Guide to Online Politics for Campaigns & Advocates”, available in the Amazon store for the Kindle e-reader and as a PDF here on...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 500 progressive groups followed by our friends at CrowdTangle. Of note this week: Happy New Year! Plus, several groups make the list for the first time. If...
We’ve been a little hard on Facebook lately, what with the pay-to-play future and today’s obsession with Engagement. So let’s switch tack and look at a reason that political and advocacy campaigns benefit from building a Facebook...
A quick follow-up to today’s earlier post about Facebook’s increasingly “pay-to-play” environment for Page owners: let’s put Facebook “engagement” (in raw form, the number of Likes, Shares, Comments and...
Also check out the follow-on article, “Facebook Engagement is NOT an End in Itself.” We’ve covered this trend before, but look to for it to accelerate in the New Year: Facebook pay-to-play. Remember all that time, energy and (quite...
2014 starts tomorrow! Are you ready? Let’s check: how’s your online communications infrastructure? Your content strategy? Your advertising targeting plan? Your social media outreach strategy? Your plan for list-growth? Fundraising...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 500 progressive groups followed by our friends at CrowdTangle. Of note this week: a fundraiser makes the list! Also note: the same content reposted and working...