Steve Castleton made a great point in our “Getting Your Online Campaign off the Ground” session at the Art of Political Campaigning last week — think of visitors to your website as impulse buyers and design accordingly. Act like...
Hi folks, please check out this excellent discussion, coming up July 11th at the National Press Club here in DC: More Than a Blog: How to Build a Content Marketing Machine Blogs aren’t dying, they’re evolving. And it’s time for...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 400 progressive groups followed by our friends at CrowdTangle. A great way to see what advocacy content is working for a range of organizations and issues. 1. Drug...
Be sure to check out last week’s episode of Digital Politics Radio, hosted by Karen Jagoda. Topics this time: Patrick Ruffini, Co-Founder of just-launched Echelon Insights discusses this new public opinion venture and the work ahead to weave...
The following is an excerpt from “How to Use the Internet to Win in 2014: A Comprehensive Guide to Online Politics for Campaigns & Advocates”, available for download on Amazon.com and here on Epolitics.com. This overview focuses on...
The Nonprofit 2.0 unconference is coming up next week, and I highly recommend that anyone in the nonprofit/advocacy world check it out. I’ve been several times, and I’m planning to lead a session or two in the afternoon, when we go to a...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 400 progressive groups followed by our friends at CrowdTangle. A great way to see what advocacy content is working for a range of organizations and issues. 1...
Be sure to check out last week’s episode of Digital Politics Radio, hosted by Karen Jagoda. Topics this time: Woody Moore, Director of Marketing, thrdPlace on why cause marketing needs to become more relevant, keys to local engagement, and the...
The Usual Suspects moved quickly as news spread of Eric Cantor’s sudden fall in Tuesday’s primary election: my inbox filled fast with fundraising messages from the Democratic party committees, outside political funding groups, individual...
The internet is a risky place to communicate: no matter what issue you’re talking about, online media bring out the ugly. Not just in politics, too, since anyone “lucky” enough to land in the news gets skewered for how he or she...