New Ebook: How to Use the Internet to Change the World – and Win Elections

How to use digital tools to change the world and win elections

Time for a celebration! My latest digital campaigning guide is now live on (PDF version) and in the Kindle Store (ebook). In 100+ pages, the book covers:

  • Digital strategy
  • Advertising
  • Social media
  • Political data
  • Tech-enabled field organizing
  • GOTV

And so much more. Plus, it has hundreds of links to supporting articles and plenty of visuals to illustrate the points under discussion, including samples of content from political and advocacy campaigns. If you haven’t downloaded a copy before, now’s your chance! This edition is based on my previous ebooks, but it’s revised top to bottom and reflects digital campaigning developments as recent as THIS MONTH. The book is the only truly comprehensive guide to digital politics and advocacy in all its forms that I have ever seen, and I’m proud to bring it to the public.

If you bought the ebook for Kindle in the past, Amazon should have already sent you a note inviting you to download the new edition — particularly important for people who might still have the 2012 or 2014 versions sitting around. If you bought the PDF directly from, I’ll be sending an email shortly with instructions for getting your free updated copy. Of course, you are always welcome to buy a fresh copy!.

I’ll be posting excerpts and spreading the word in the weeks to come, and if you’d like to help, here are direct links to share the main ebook landing page on Facebook and Twitter — a quick click and you’re done.

Thanks for the many words of encouragement from friends and readers as I struggled to whip this thing into shape over the past few months. Let’s go change the world!


Written by
Colin Delany
View all articles
Leave a reply