More from our friend Laura Packard with PowerThru Consulting! Learn the latest about the always-popular topic of list-building via social media in the article below, and be sure to check out her past Epolitics.com articles. This piece first appeared...
Another guest article from our friend Laura Packard with PowerThru Consulting! This time she’s talking about Search Engine Optimization, but you can also check out her past Epolitics.com articles. This piece first appeared on the PowerThru...
Guest article! Laura Packard’s work has appeared on our pages many times, and she’s back this time with tips for launching a candidate’s online presence at the start of a campaign. Check out her past Epolitics.com articles or learn...
Guest article! Good advice from our friend Laura Packard at PowerThru Consulting on how organizations and campaigns can use online advocacy to build their lists. For another recent example of this practice, see the success of NAACP’s Trayvon...
Guest article! Aiden Livingston is the Marketing and Communications Director for Call2Action, a company I’ve been helping out here and there for the past couple of years. Call2Action focuses on leveraging video for advocacy and list-building...
Guest article! Laura Packard of PowerThru Consulting is no stranger to these pages, and her latest is an update of her earlier (and popular) article on connecting social media and email. The piece below is also our third product of the 2012...
Guest article! Experienced digital organizer Laura Packard (of PowerThru Consulting) has some excellent advice for email list managers who want to maximize their list performance. She uses techniques in Salsa as examples, but the lessons should...
Guest article! Experienced digital organizer Laura Packard (of PowerThru Consulting) has some great specifics on converting Facebook followers into email list-members, and vice versa. This article originally appeared on PowerThru Consulting’s...
These posts on a “Politician’s Role in the Twitterverse” were a joint collaboration between Sandi Fox, Smart As A Fox Consulting (@smartasafox) and Sean Hurley, Hear Forward (@seanphurley). This article, the second in the series...
Social media consultants, start your engines — and head on over to Idealware.org. Laura Quinn and company are working on a new guide to social media for nonprofits, which includes an opportunity for consultants (like me and many of you) to...