Back in May, the RNC stirred up some buzz in the news media with the launch of its “Social Victory Center” Facebook app, which was supposed to do for Republicans what MyBarackObama.com did for Dems in 2008 (though note that the Obama...
Hi y’all, a few weeks back I had the privilege of leading a talk on politics in 2012 — with an emphasis on people-powered digital politics — at a Network for Progress meetup here in DC. Most of the session was Q&A/discussion...
Cookie-based voter-file targeted ads (like those getting scarce in battleground states) aren’t the only arrow in the digital advertiser’s quiver: Mitt Romney’s now trying to connect with voters via Pandora internet radio, too...
Look at the ad to the right — it appeared on Epolitics.com this morning. The message ain’t subtle: political online ad space is drying up, so you’d better go with a company that’s got battleground inventory already in the...
A Politico story today confirms something we’ve mentioned here before more than once: this year’s high level of spending by campaigns and outside groups is soaking up online ad inventory, particularly in battleground states. Back in...
Wow, a little anniversary slipped by last month without acknowledgement: Epolitics.com launched in its modern incarnation six years ago as of July 17th (for those of a historical bent, here are the first few posts from soon after launch). To...
If you have some connection to the online organizing tool NationBuilder, you probably got the email printed below, which alleges “harassment” of the company’s political customers by rival NGP VAN. NGP’s response to the...
It’s hard to believe that just a few months ago a bunch of us online political nerds were camped out in Austin for South by Southwest Interactive, an experience that damn near killed your Loyal Editor. Besides the audio recording of our...
Hi folks, here’s a quick update on the latest Epolitics.com e-book, How Campaigns Can Use the Internet to Win in 2012: as of this morning, it had been directly downloaded 3243 times! And of course, that number doesn’t include any...
Hi folks, my latest Campaigns & Elections article is up, and it looks at some critiques of the new trend toward using online ad networks to target individual voters through online “cookies.” As we’ve seen, online political...