New guest author Seth Oldmixon lets us know exactly how he feels about Audience Partners/CampaignGrid’s new patent on digital ad targeting. Update: Perhaps understandably, CampaignGrid has declined to reply, but you can read their framing of...
Update: See Seth Oldmixon’s response to this development, CampaignGrid’s Patent Sets Dangerous Precedent. Big news in the online political advertising world: The US Patent and Trademark Office (USPTO) issued Patent No. 8,763,033 to...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 400 progressive groups followed by our friends at CrowdTangle. A great way to see what advocacy content is working for a range of organizations and issues. Of note...
It’s Independence Day in the U.S., a perfect time to think about, well, independence. In this incarnation of my professional life, I’ve been out on my own for just over a year now, building a digital advocacy consulting practice which is...
A few days back, A Loyal Reader sent over a story that should have gotten more attention than it did. It turns out that Thad Cochran didn’t just make good strategic decisions, like courting Democratic voters in a Republican primary; his...
New guest author! Shaun Dakin is a good friend and an old hand at social media, and today he comes to us with a message some may find counter-intuitive. Ignore his words at your peril, though! This post first appeared on the Dakin & Associates...
Check out last week’s top 10 over-performing Facebook posts, from the (roughly) 400 progressive groups followed by our friends at CrowdTangle. A great way to see what advocacy content is working for a range of organizations and issues. Of note...
Sohini Baliga posed an excellent question in a social media session at Nonprofit 2.0: how hard would it be for you if Facebook went away tomorrow? In that context, “you” meant “your nonprofit,” but we can extend the question...
Update: a comment from past Epolitics.com contributor Derek Pangallo on Facebook did remind me that people who do a lot of back-and-forth conversation on Twitter will have a different pattern than someone who just posts links to content. That will...
Steve Castleton made a great point in our “Getting Your Online Campaign off the Ground” session at the Art of Political Campaigning last week — think of visitors to your website as impulse buyers and design accordingly. Act like...