Author - Colin Delany

Excellent Piece on Lamont’s Use of Online Video

John Dickerson of Slate is on the case. A must-read for campaign professionals. Take note: “The Lamont videos were far more effective than tendentious blog posts, and they gave energetic supporters an outlet for their energies (a person can...

Quick Hits — August 7, 2006

Al Gore YouTube Spoof Not So Amateurish: Republican PR Firm Said to Be Behind ‘Inconvenient Truth’ Spoof — now, didn’t I warn you guys about getting caught? Barging Into the Bloggers’ Circle — Washington Post...

Viral Marketing Case Study

Darren Barefoot has posted an excellent case study of the viral spread of a parody site he created, including tips to give your viral content long online legs. Don’t forget to take dark matter into account! Thanks to Micropersuasion for the...