TechBytes: Dems Plan to Take Virginia Model Nationwide, Plus Good Reasons to Boost Your Facebook Marketing Budget


While I’ve been working on the next Technology Bytes column for Campaigns and Elections magazine this past week, the previous one went online (the print version of the magazine shipped a couple of weeks ago). This issue, we’re talking about:

  • Now Democrats plan to take the data-driven outreach model that helped them win the Virginia governor’s race in November nationwide, a topic you’re going to hear a lot more about
  • The need to plan for a pay-to-play Facebook marketing environment
  • How the power of social validation argues for building a Facebook following early

Check it out! BTW, when’s the new column coming out? We go to press next week, so subscribers can expect the magazine in their mailboxes in 4-6 weeks.


Written by
Colin Delany
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