Hey guys, the folks over at Squidoo asked me to take a look at using their site, so I just finished creating a “lens” page for online political advocacy. What is Squidoo? A site that simultaneously tries to sort through the mass of information on the web by allowing “experts” to set up overview pages (lenses) on particular topics (kind of like a wiki) while also raising money for charities (lens owners can dedicate the revenue from Google ads on their pages to a select list of nonprofits).
At the moment, I’ve set up the online politics lens to see what kind of traffic it will draw and to experiment with features. Later, we’ll set up an environmentally-themed lens on behalf of my day job (National Environmental Trust) and see how effective IT is. I’ll keep you guys posted about how things go, and in the meantime you might consider setting up your own lenses to see what you can find. Establishing a lens may be a good way to position you or your campaign as a go-to source on your chosen topic.
Hmmm, I wonder if there’s a need for lenses on sloth and beer? Extensive near-lethal experimentation would be required…but I’d try to bear up nobly under the strain.