Wow, I can’t say I’ve ever heard of this one before — a reporter for the St. Petersburg Times is looking for an internal campaign source by running a Google ad tied to searches for the name “Katherine Harris” (i.e., the...
PR guy David Meerman Scott has an excellent (and free) publication on his site about using press releases to reach customers (and by extension, potential campaign supporters) directly. Some quick points: A release sent out through a newswire (PR...
Les Blogs Herald France’s Newest Inalienable Right — The French are crazy about blogs, spending more time on them than Americans, British or Germans. Money quote — “You cannot be elected president of France without a blog...
M&R Strategic Services has a report out on how to contact new members of your activist list. The results surprised me, but the authors have actual real-live numbers to back them up — and we all know that Math Never Lies. M&R’s...
The progressive blogosphere’s first attack ad? PoliticsOnline has the story.
(By the way, if you don’t subscribe to PoliticsOnline’s weekly PoliTicker e-newsletter, you’re missing out on a great resource.)
– cpd
If you’re in the DC area, here are two upcoming events of interest: my old friend Hank Dearden’s regular Second Tuesdays New Media Cocktails and Networking Night on August 8th and Alan Rosenblat’s next Internet Advocacy Roundtable...
Two LA Times reporters appeared on WAMU radio’s Diane Rehm show today to talk about GOP long-term plans for political dominance. They spent a lot of time talking about microtargeting, particularly for direct mail, a skill at which the...
Continuing today’s video theme, an article about YouTube video clips of the war in Lebanon in today’s Washington Post got me thinking: how soon before an online video changes American (or world) opinion in some fundamental way? Think...
A Micropersuasion post about digital editing made me wonder — will political campaigns try to use anonymous online videos as a dirty trick? I.e., using easily-available editing software to put their opponent in a compromising or unflattering...
At a meeting a few weeks ago, Alex Treadway of National Journal’s Policy Council mentioned using the “3-30-3-30” rule when communicating with Congress. It sounded like an excellent model, so I asked him to go into some detail for e...