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Quick Hits — August 27, 2006

Nicco Mele Taking a Leave of Absence from EchoDitto. His support for John McCain seems to have raised concerns about the firm’s commitment to progressive causes and clients. He’s a damn sharp (and genuinely nice) guy, and that has to be...

Quick Hits — August 23, 2006

Post: Burns Burned by Video Clips. His opponent is distributing clips to the press via old-school videotape, but at least one has shown up on YouTube. AdAge: The Reach Most Marketers Crave Still Comes From TV, Print and Internet Ads, not from blogs...

Quick Hits — August 7, 2006

Al Gore YouTube Spoof Not So Amateurish: Republican PR Firm Said to Be Behind ‘Inconvenient Truth’ Spoof — now, didn’t I warn you guys about getting caught? Barging Into the Bloggers’ Circle — Washington Post...

Effective Press Releases in a Search-Driven World

PR guy David Meerman Scott has an excellent (and free) publication on his site about using press releases to reach customers (and by extension, potential campaign supporters) directly. Some quick points: A release sent out through a newswire (PR...

Quick Hits — July 31, 2006

Les Blogs Herald France’s Newest Inalienable Right — The French are crazy about blogs, spending more time on them than Americans, British or Germans. Money quote — “You cannot be elected president of France without a blog...

Quick Hits — July 24, 2006

Saving the World, One Video Game at a Time — NY Times piece on using video games as educational and advocacy tools Publishers Mull Online Networking — Media Week article on magazines and social networking/social media South Dakota politics...

Media Fragmentation and Niche Marketing

Just back from a presentation by the New Politics Institute. I’ll post the video link as soon as they provide it, but in the meantime, here are a couple of quick takeaways: The rise of cable, Tivo and the internet fragments media audiences and...

Online Tactics: Fundraising

Updated January, 2011 The internet really came of age as a fundraising tool in 2004 — the success of the Dean campaign and of groups like MoveOn.org startled most political professionals and observers, and other campaigns were quick to put new...