This month’s Wired takes a look at the Chevrolet’s attempt to promote the Tahoe by providing people the tools to make their own video ads for the SUV. Some of the results would drive a traditional marketer mad with fear: The contest ran...
Mental ones, not the icky kind (you pervs). Thomas Baekdal has put together a nice list of Seven Tricks for Viral Marketing and illustrates them with some successful viral videos (man attacks bear!) Some of his observations: make people feel...
Slate points this afternoon to a post on MyDD from shortly before the midterm election that looks at lefty bloggers’ attempts to googlebomb Republican candidates. What’s a googlebomb? A concerted effort to influence the search ranking of...
Writing in today’s Post, Sudarsan Raghavan and Nancy Trejos describe how cell phone messages and websites are wratcheting up the level of tension among civilians in Iraq. Besides distributing tips for neighborhood defense (note: put snipers on...
It occurred to me the other day that e.politics really got started eleven years ago this weekend, way back in 1995. (Remember 1995? Before the dot-com boom? Before Monica Lewinsky? Back when budget deficits were on their way out, corporate...
Steve Rubel points out a new application of wikis on his Micropersuasion site today: breaking out corporate organization charts, pieces of information usually tightly held by companies because of the details they would reveal to competitors...
Catching-up-with-the-blogs edition. Credit Where Due To The Netroots. National Journal’s Beltway Blogroll reports on Republican campaign folks giving props to lefty bloggers for Webb’s victory in Virginia and for adding to the...
Beth Kanter, author of the excellent Beth’s Blog (a great resource on technology and the nonprofit world), writes in to talk more about fundraising with widgets. I’ve just spent about month or so researching widgets for nonprofits over...
Think piece edition! The New World, the Rise of the New Culture of Participation. Futurist Jamais Cascio examines the potential of social media and other open source and participatory technologies to leverage the collective intelligence of the...
Yes, e.politics launched on July 17th of this past summer, a date so far back in time that dinosaurs roamed the Earth and Republicans ran the country. In honor of the occasion, let’s go to the numbers, Harper’s Index-style: