Check out last week’s top 10 over-performing Facebook posts, from the several hundred progressive groups followed by our friends at CrowdTangle. Remember, these are posts that have seen significantly more engagement than the norm for their pages.
If you like this list, be sure to check out our similar list of the week’s Top Ten 2016 Presidential Campaign Facebook Posts, released on Fridays.
A special note to our readers-via-email: be sure to click through to the online version of this article to see the embedded posts. It’s well worth your time. Or, browse through past Top 10 lists.
1. A F T Indiana (77.08%)
Posted by A F T Indiana on Friday, October 23, 2015
2. Occupy Democrats (65.9%)
What a wonderful idea! Would your city leaders consider this?Read more here: http://bit.ly/1hUJ3DMImage by Occupy Democrats, LIKE our page for more!
Posted by Occupy Democrats on Tuesday, October 20, 2015
3. Minnesota State Retirees Council, AFL-CIO (35.85%)
4. Bipartisan Report (29.72%)
Posted by Bipartisan Report on Wednesday, October 21, 2015
5. Wisconsin State AFL-CIO (25.99%)
Standing up for family time for himself, ending childcare subsidies for low-income families and voting against parental leave for everyone else.
Posted by Wisconsin State AFL-CIO on Thursday, October 22, 2015
6. Occupy Democrats (21.41%)
The look on Trump's face is priceless.VIdeo by Occupy Democrats, LIKE our page for more!
Posted by Occupy Democrats on Wednesday, October 21, 2015
7. Bipartisan Report (19.21%)
Today proved that the Benghazi hearing was clearly a partisan witch hunt.
Posted by Bipartisan Report on Thursday, October 22, 2015
8. Fight For 15 Chicago (16.89%)
Tell Gov. Rauner to stop cutting childcare services for thousands of Illinois families, and raise the minimum wage instead:Sign the petition: bit.ly/RaunerMinWage
Posted by Fight For 15 Chicago on Thursday, October 22, 2015
9. Liberal And Proud Of It (15.72%)
Because corporations are greedy pricks.Image by Liberal And Proud Of It, LIKE our page for more great content!
Posted by Liberal And Proud Of It on Monday, October 19, 2015
10. Union Veterans Council, AFL CIO (15.31%)
We demand nothing short of a strong, fully funded and staffed VA.
Posted by Union Veterans Council, AFL CIO on Monday, October 19, 2015
Explanation of the Scoring
These posts don’t represent the most-viewed pieces of content on Facebook (since that would almost entirely end up being dominated by the same small handful of large-audience Pages over and over). Instead, we list the posts that performed the best (using shares as the primary metric) against the organization Page’s OWN average (hence the word “over-performing”). To build the list, we CrowdTangle’s tracking system, which generates an average rate of growth for Pages over time (with at least 50 data points before a Page is scored). So, the "x" numbers listed above specifically represent how many more multiples of shares each post received compared with what the Page’s posts normally get. Note that we set a minimum bar of total engagement of around 500 shares or so.
CrowdTangle is a new tool that helps organizations easily keep track of what’s being shared on Facebook. Organizations can use it to find shareable content around their own issue area or to keep track of what affiliated Pages are posting on a regular basis. Launched in late January, the beta version of the tool is already being used by dozens of leading organizations across the country. If you want to see how it works, watch this short video: http://www.screenr.com/Iv1H
Leave a reply