Texas: Rick Perry Buying Ads Preceding Online News Clips

According to the On The Download column at Hotline On Call, incumbent Texas Governor Rick Perry is buying full-length ad spots at the beginning of downloadable news video clips, normally more of a corporate ad strategy. Online news would seem to be well-targeted at opinion leaders, but since the ads can’t be skipped-through, OTD wonders about the potential for backlash. e.politics wonders if Perry feels mystery writer and former Texas Jewboys frontman Kinky Friedman breathing down his neck. Freak power in my homeland, the Lone Star State?

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Written by
Colin Delany
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