Excellent Piece on Lamont’s Use of Online Video
August 7th, 2006
John Dickerson of Slate is on the case. A must-read for campaign professionals. Take note:
“The Lamont videos were far more effective than tendentious blog posts, and they gave energetic supporters an outlet for their energies (a person can only pound so many yard signs). What’s more, the videos offered a regular dose of entertainment to supporters who were interested but not obsessed.”
As Dickerson notes, content is king! (Now where have we heard that before?)
– cpd
Robot-Selected "Related" Articles:
- Takeaways from Lieberman/Lamont Primary — Blogs, Social Media and the Need to Integrate
- Great Details on the Edwards SMS Fundraising Campaign
- Barack Obama + Bollywood + Video Editing Software = Genius
- Quick Hits — October 10, 2006
- Upcoming Events: Online Video, RSS and Politics Online
- Participatory Media Tools for Nonprofits and Campaigns
- BP Meets Lady Gaga; We Win
Help build e.politics
Make a comment, correct my errors, suggest more tools and tactics, leave a case study, or otherwise make this page a better resource.
Some HTML allowed:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>
Trackback this post | Subscribe to the comments via RSS Feed