- Spotlight: Hit Back Hard. Another reminder of the need for speed in the web world. “Rapid response” means just that.
- Campaigns brace for Web video blitz. Online video goes local, singing “Kansas City, here I come” (“Of the city’s 12 mayoral candidates, seven have Web sites that include video.”)
- If you’re looking for more places to post that incriminating clip, Eric Benderoff of the Chicago Tribune looks at how targeted video sites are taking off: Web video niches constantly evolving.
- Online groups ponied up early for Obama ’08. A sampling of the pre-announcement Obama web frenzy, courtesy of the Rockford (Ill.) Register Star.
- AP: New Tech Puts Online Ad Measures to Test . The page-view controversy encapsulated, via Micropersuasion.
- Hotsoup Vs. The Bivings Report. Much like Godzilla vs. Mothra, but without the weird tiny chicks singing to the monster (damn). Money quote: “After all that hype, you’d think they’d be doing a lot better than our stupid company blog.” I’m shocked, SHOCKED to find out that a portal site wannabe is having trouble building an audience.
- Don’t just hire a blogger, BE the blogger! With the Edwards/blog dust-up in mind, will campaigns try a little sincerity in a medium that theoretically rewards it?
- And to end on a serious note, Wonkette classes up the joint in typical style: Booger Eater: Ohio Republican Steve Chabot? Suggestion to politicians: just as you should treat every gun as a loaded one, tell yourself that the camera is ALWAYS on, the messages are ALWAYS saved and the IP address is ALWAYS traceable.
– cpd