Oh sure, go ahead and use your “please help now” language and your matching gifts and your thermometer-style “we’re THIS close to our goal” graphics in your fundraising emails. But that’s nothin’ — THESE guys know how to FIRE PEOPLE UP:
Time to expose ‘America’s Fraud President’!
Fact is, if this doesn’t interest you, nothing will! Let’s not forget we must keep the call center locations and operator teams off the radar so the Obamites can’t sabotage this grass-roots operation with their minion goons! Who can forget the threat of killing and beating Citizens in Philadelphia who just wanted to vote in the last election?
What do you think will happen when the Obamite’s Imperial leader is exposed as the fraud he is!
Security must be kept at an all-time high! Heck, even this alert will fall into the wrong hands and an attempt to stop us will ensue! Time is of the essence!
I’m going to be perfectly frank. With all the discounts, cutting corners and begging for price-cuts, we are looking at a projected cost of .23 per household! Multiply that by 1 Million! Our projected cost could very well be over $ 230,000.00. God knows, America is worth it!
That’s right; we must raise almost a quarter of a million dollars to reach 1 million U.S. Households! But get this! We are going to tell America about ‘America’s Fraud President’ with unique and special telephone calls, and to hell with the Main Blame Media!
Do you want in? If not, go hide under a rock.
But, if you are as mad as hell keep reading!
Talk about throwing red meat in front of the lions! These folks don’t mess around: paranoia, fear, anger, disgust, all rolled into one vengeful package. “Minion goons!” “America’s Fraud President!” Sheer genius, and we are not worthy to kneel at their feet. But just between you and me, I don’t recommend this approach if you’re trying to win over the unconvinced. That is all.
– cpd
August 15th, 2012
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Guest article! Today we have another excerpt from Daniel Kreiss’s excellent new book, “Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama,” available in the Amazon store. This installment focuses on the establishment of Obama’s 2008 online team, in particular on how it functioned within the campaign, providing detail on HOW the campaign arrived at the structure described in Learning from Obama. Check it out below, along with the excerpt from the introduction we ran a few days back, then buy the book.
To have any chance against Hillary Clinton, Obama’s senior strategists believed that the campaign needed to expand the electorate. While Obama was attracting media attention typically only accorded to the top tier of candidates as a result of his 2004 speech at the Democratic National Convention, he was running against two better known opponents. Hillary Clinton enjoyed the greatest name recognition, the backing of many party elites, and a campaign staff drawn from the party’s top tier of consultants. John Edwards was a decided underdog to Clinton but a former vice presidential nominee who enjoyed broad support among liberals and much of the online netroots drawn to his newfound populism. Faced with this primary field, from the very beginning the campaign’s senior staff placed an emphasis on reaching unregistered voters and those groups who historically have had low rates of voter turnout.
Organizational Structure
During the earliest days of the primaries senior staffers planned to invest in new media to help expand the electorate. In January 2007, Jim Brayton, the Internet director for Obama’s Hope Fund political action committee, reached out to Joe Rospars to let him know that Obama was planning to run and to inquire whether he might be interested in interviewing for a position on the campaign. As the former web developer and systems administrator for the Dean campaign, as well as co-founder and chief technology officer of EchoDitto, Brayton was familiar with Rospars’s work since 2003.
Brayton’s call took Rospars by surprise. Heading into the 2008 elections, Rospars could imagine himself working for only two candidates, Gore or Obama. He thought that neither would run. Rospars found the possibility of working for Obama intriguing. Rospars believed that Obama, unlike the other major candidates in the race, would adopt the position of the insurgent and “run like he had nothing to lose.” And, he saw it as an opportunity to go up against a establishment candidate with what was widely regarded as the “A” team of Democratic Party consultants.
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August 15th, 2012
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