Archive for February 27th, 2012

Campaigns Turn to Protected Twitter Feeds for Volunteer Organizing

Our good friend (and recent Pinterest enthusiast) Beth Becker reports in with this tidbit from the trail: campaigns are turning to “protected” Twitter feeds to organize volunteers. Since the account owner of a protected feed has to approve everyone who wants to follow it, he or she can make sure that it’s restricted only to campaign volunteers. Thus, it can be used as a reasonably secure channel aimed directly at them and only them. And Beth says, “lots of campaigns are doing it with huge success.”

I say “reasonably secure channel” because obviously any such system is going to have the potential to be compromised, at the very least by a “volunteer” who is not who she or he appears to be. And just like email, the contents of a protected feed can still be copied and forwarded on to the rest of the world. But since we’re talking about volunteer-organizing instructions (“Be at the corner of 10th & Pine at 9 AM & wear your blue campaign shirts”) rather than high-level strategy discussions, the danger seems slight. Yep, yet another channel to keep in mind….

cpd

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