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Resources: Social Media for Practical Communicators

Below are links to articles related to a social media presentation today at an American Psychological Association conference — enjoy.

  • Reaching the “Network Influentials”
  • Digital-Age Media Relations: Pitching Stories in a Challenging News Environment
  • Citizen 2008: Using the Internet for Individual Political Advocacy in the Elections and Beyond
  • What a Modern Communications Team Looks Like
  • Twitter is NOT a Strategy
  • Measuring the Effects of Social Media Marketing
  • Content was Key (and Overlooked) Part of Obama’s Online Juggernaut
  • Video: Applying Obama Online Lessons to State, Local and Advocacy Campaigns
  • Leveraging Earned Media for Your Online Campaign
  • Why Think Tanks and Nonprofits Should Be Thinking Like (New Media) Newsrooms
  • A Sample Online Outreach Plan
  • Content was Key (and Overlooked) Part of Obama’s Online Juggernaut
  • Don’t Just Spam Congress: Creative Ways to Put Your Supporter List to Work
  • Targeted Facebook Ads Aren’t Just for Big Political Campaigns
  • GM’s Christopher Barger on Social Media and Corporate Communications in a Networked World
  • Prop 8 Battle Shows that the Left has No Monopoly on Internet Activism
  • Free Online Political Advocacy Tools
  • How to Build Traffic to a Blog: Ten Tips
  • Helping Your Videos Stand Out on YouTube

– cpd

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