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Quick Hits — August 23, 2006

Post: Burns Burned by Video Clips. His opponent is distributing clips to the press via old-school videotape, but at least one has shown up on YouTube. AdAge: The Reach Most Marketers Crave Still Comes From TV, Print and Internet Ads, not from blogs or podcasts. But, opinion leaders get much of...

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What Campaigns Can Learn from Project Runway

At one of Alan Rosenblatt’s Internet Advocacy Roundtable discussions last week, Heather Holdridge from Care2 brought up some brilliant uses of text messaging that political campaigns can use as a starting point. For instance, if you’re a Project Runway devotee and you vote via cell...

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Media Relations Tips

Fenton Communications has an email newsletter that focuses on media relations but has also covered online advocacy topics such as viral campaigns and working with bloggers. Their latest issue (emailed last week but not yet online) looks at effective online press rooms and has some good ideas...

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TiVo Not The Ad-Killer Some Predicted

According to Frank Ahrens at the Post, far from killing the traditional tv networks as some had predicted, TiVo and other digital video recorders may be helping to save them, in part by allowing people to view two shows at once — watching one immediately while saving the other for later. For...

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