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Online Advocacy Tools: RSS

Updated January, 2011 RSS (Really Simple Syndication or Rich Site Syndication) is an easy way to keep your readers abreast of updates to your site content. At their simplest and most common, RSS feeds send subscribers the title and a brief blurb about each new article or post on a given site or...

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Online Advocacy Tools: Websites

Updated January, 2011 For most campaigns, a website serves as an online focal point. It’s your virtual storefront, pulpit, recruiting office, library and begging center all rolled into one. Very often, it’s the first impression people will have of you — it’s your public...

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Online Politics 101: Introduction to Online Politics

Updated January, 2011 Let’s change the world! But how? Robot/kung fu army? Too expensive. Zombies? Too messy. Online politics? A wise choice: the internet gives ANYONE — candidates, advocacy organizations, corporate interests and everyday citizens alike — powerful tools to mold...

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