Cookie-based voter-file targeted ads (like those getting scarce in battleground states) aren’t the only arrow in the digital advertiser’s quiver: Mitt Romney’s now trying to connect with voters via Pandora internet radio, too...
Look at the ad to the right — it appeared on Epolitics.com this morning. The message ain’t subtle: political online ad space is drying up, so you’d better go with a company that’s got battleground inventory already in the...
Guest article! In which our very own Beth Becker gets excited about Facebook features. Two Don’t-Miss New Facebook Features By Beth Becker Some of you may have missed the two announcements last week regarding new Facebook features. I’ll...
Guest article! Below is the first section of the introduction to Daniel Kreiss’s new book, “Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama,” available in the Amazon store. We’ll...
A Politico story today confirms something we’ve mentioned here before more than once: this year’s high level of spending by campaigns and outside groups is soaking up online ad inventory, particularly in battleground states. Back in...
Wow, a little anniversary slipped by last month without acknowledgement: Epolitics.com launched in its modern incarnation six years ago as of July 17th (for those of a historical bent, here are the first few posts from soon after launch). To...
Guest article! In the piece below, Beekeeper Group’s Justin Kutner looks at social photo site Instagram as it’s playing out in the 2012 elections. Note that Beekeeper’s Shana Glickfield and Henri Makembe have appeared in our august...