Well, a data-driven democracy itself may not be in the offing in just two months (though a robot-driven FOREIGN policy is apparently now ours to enjoy), but coming up in May, we get to talk about about data in politics at the Annenberg School at...
Guest article! We normally don’t run many pieces submitted by vendors here at Epolitics.com, but the article below looks at a fascinating development in government relations — the use of data mining to identify organizations’...
The new Organizing For Action, the successor organization to Obama’s 2012 grassroots army, turns its fire on Republican Congressmembers over gun-purchase background checks, as first reported by USA Today. The weapon? Online ads on websites...
When we last checked in on the Technology Bytes column in Campaigns & Elections in early December, I had just written about Big Picture takeaways from the 2012 elections. This time, we’re talking nuts and bolts, specifically on the data...
One noteworthy point from a RootsCamp 2012 session on the Obama campaign’s digital marketing: sometimes a less-targeted approach to recruitment worked better than tight targeting. This may come as a surpise to some, since, impressed the...
Howdy folks, the lastest Campaigns & Elections TechBytes column is out, and it’s all about the 2012 elections. Written just after Election Day, it focuses on a few of the tech tools that actually mattered in 2012, starting with social...
What does a modern political field operation look like? I argued the other day that four million donors, most of whom have given small amounts apiece, built the foundation for a powerful ground game that the campaign hopes will push Obama over the...
Update: check out this great Financial Times behind-the-scenes article about Obama’s field outreach, voter data and microtargeting. Mitt Romney’s mouth isn’t the only thing making the Obama team “cautiously confident”...
Hmmm, let’s see what Catalist, Aristotle, NGPVAN et al have to say about this latest move from NationBuilder: Today we are introducing the NationBuilder Election Center – a free nationwide voter file that also includes an API designed for...
Howdy folks, your redoutable Epolitics.com editorial team (i.e., me) is back from The Burn with about 2000 photographs and even more stories — some of which I might be able to tell in public! But for now, back to politics — and to the...