Archive for November 18th, 2011

How the Presidential Campaigns are Using Facebook: A Side-by-Side Overview

Guest article! This comes in from Kimling Lam, Marketing & Communications Director at Meltwater Group. Meltwater is following the presidential candidates on social media this cycle and produced the analysis below, which also appeared on their blog earlier today. Look for more analyses like this one from Meltwater soon.

Election 2012 Candidate Social Profile Analysis: Facebook

By Kimling Lam

Where do you get your news online? For many of us, it’s through the Facebook newsfeed. As US election 2012 buzz heats up with scandals and gaffes, we took a look at how candidates are using social media to connect with their supporters.

From a social media marketing perspective, here’s how they stack up:

(more…)

2 comments November 18th, 2011 Trackback Bookmark on del.icio.us

Laser Graffiti Occupies NYC! Plus, OWS as API

Update: Charles Lenchner sends over an overview of recent Occupy-related technology, and c.f. the earlier Epolitics.com roundup. Update II: Occupy Healthcare: Swapping Tents for Online Advocacy. Update III: Check out James Fallows’ excellent analysis of the role of video in shaping public perception of events over the last few days, The Moral Power of an Image: UC Davis Reactions.

Two Occupy stories to check out, one because it’s awesome and the other because it’s a hell of a metaphor. First, part of the Occupy Day of Action in New York involved laser graffiti projected onto a Verizon building:

Here are some stills, if you want to preserve the memory. Next, the Atlantic’s Alexis Madrigal explores a fascinating idea: that OWS is best understood (in serious geek terms) as an API:

What an API does, in essence, is make it easy for the information a service contains to be integrated with the wider Internet. So, to make the metaphor here clear, Occupy Wall Street today can be seen like the early days of Twitter.com. Nearly everyone accessed Twitter information through clients developed by people outside the Twitter HQ. These co-developers made Twitter vastly more useful by adding their own ideas to the basic functionality of the social network. These developers don’t have to take in all of OWS data or use all of the strategies developed at OWS. Instead, they can choose the most useful information streams for their own individual applications (i.e. occupations, memes, websites, essays, policy papers).

Showing some serious geek cred, he next explores the various database calls that would underlie a conceptual OWS API framework. Dude.

One other online politics-related story to note — super-easy publishing platform Tumblr has gone enabling activism to encouraging it, by asking its users to lobby against the “Stop Online Piracy” act in the House. Almost 90,000 phone calls to Congress in a single day! Bully for them.

cpd

Add comment November 18th, 2011 Trackback Bookmark on del.icio.us


Bookmark and Share

Follow Epolitics.com

Follow Epolitics.com on Twitter    Follow Epolitics.com on Facebook     Follow Epolitics.com on Twitter

Email updates (enter address)


SEARCH EPOLITICS.COM


Epolitics.com EBooks

NEW!

Download Winning in 2012 Ebook Download Learning from Obama

Recent Highlights

Epolitics.com Classics

Calendar

November 2011
S M T W T F S
« Oct   Dec »
 12345
6789101112
13141516171819
20212223242526
27282930  

Most Recent Posts

Calendar

November 2011
S M T W T F S
« Oct   Dec »
 12345
6789101112
13141516171819
20212223242526
27282930  

Posts by Month

home about contact colin delany put e.politics to work