Comments on: Adam Nagourney’s Joe Trippi/John Edwards Puff Piece

By: » Once again, political celebrity over political strategy Via Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC

Thu, 02 Aug 2007 20:24:02 +0000

[...] Colin Delaney of epolitics wrote an excellent piece on it. A cut and paste from his blog: Ah, a celebrity puff piece! Now I have a framework for understanding an article about online politics that says almost nothing about online politics. Instead, we’re treated to discussions about how much Joe Trippi knows, how John Edwards and his wife “get it,” …What you won’t see: any discussion of social networking outreach, which the Edwards campaign embraced early on, or on the relative effectivess of Edwards’s videos compared with the Clinton Sopranos spoof and Bill Richardson’s job interview clips. Nor will you read much about online fundraising, a pastime in which I hear the campaigns are somewhat interested. I.e., you won’t see any actual analysis or context, and neither will you see any discussion of the campaign’s one unmistakeable success, their SMS fundraising effort. [...]

By: Erik Ose

Erik Ose — Wed, 01 Aug 2007 23:06:39 +0000

Colin, right on. This piece was sloppy. Coincidentally, an op-ed appeared in The Hill today (John Edwards Needs a Netroots Reboot) which similarly deflates the hype that Edwards is still the e-candidate to beat, using hard numbers to back up the story. A longer version, also discussing what Obama’s doing right with his online strategy, is posted at The Latest Outrage.

By: Jonathan Trenn

Jonathan Trenn — Wed, 01 Aug 2007 18:24:58 +0000

First of all, howya doin’ Colin?

Great points. I see this for two reasons. Many political reporters are too caught up in the celebrity who’s up/who’s down mentality. And that they all too often don’t really get digital strategies enough to examine it closely.

By: cpd

cpd — Wed, 01 Aug 2007 17:36:36 +0000

Thanks, Luigi! Good catch.

By: Luigi Montanez

Luigi Montanez — Wed, 01 Aug 2007 17:27:29 +0000

Actually, the Impeach Gonzales petition was launched back in May by Brave New Films and Democracy for America. MoveOn hasn’t done anything on Gonzo recently.

http://impeachgonzales.org/